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HSE24 in Germany

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HSE24_Logo_claim_orange_onlineHome Shopping Europe 24 lets people go shopping from the comfort of their home. Since October 1995, HSE24, wholly owned by the US company Home Shopping Network, has been on a growth path. Meanwhile, approximately 38.3 million households in Germany, Austria and Switzerland receive the program.

The multimedia trading firm will continue to develop its presence in all electronic media fields: analogue and digital, in the Internet and interactive television. In 2004, approximately 1.4 million customers in Germany, Austria and Switzerland generated a net turnover of 275 million Euros.

 

 
 
 
 
“By reduction of preview time of approximately 20 seconds per product, we could realize an increase of on-air sales, which makes an enormous increase in profit possible. At the same time, we save studio space including camera equipment.”
  Dieter Baron, Head of Technology at HSE24
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